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An overview of UI vs UX Design

An overview of UI vs UX Design

In simple terms, User Interface (UI) design is more about aesthetics and appearance whereas user experience (UX) design is about functionality, interactivity and arrangement depending upon user psychology. UI is the way to increase  website’s traffic with its combination of elements and features such as typography, colours, icons, menu bar and more. UX focuses on the smooth interactivity of user and application or the website while making it accessible and simple at the same time. 

Developing a product that people love often requires both good UI and good UX as it goes hand-in-hand. In today’s digital world and competitive market, it’s crucial that we get both the aspects right as it also helps in increasing the conversions rate of your platform, boosts branding, attracts new customers and further helps in retaining customers for a long time. 

Wrapping it up:
It’s an absolute must to have a good UI and UX design to give your brand an identity. If you need assistance, consider ‘Vivifive Solutions’ because we are determined to turn your brand’s vision into reality with our best practices.

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What is UI Design? Principles and it’s role in website development

What is UI Design? Principles and it’s role in website development

User interface (UI) design refers to the process of making something look in a certain way while maintaining functionality. It’s the way to increase  website’s traffic with its combination of attributes and features that the website provides. According to Forbes, a good user interface raises the conversion rates by 200% and good ux design by 400%. UI design plays a significant role in attracting customers.

Here are few principles that one should consider while designing UI design:

Keep the design simple 

Incorporate easily navigable menus

Select vibrant and appropriate colours

Use decent typography

Ensure you’re reducing the cognitive load

Consistent design.

Giving the user control by allowing redo, undo and cancel an action they have already taken

At the end:

If you need assistance, consider ‘Vivifive Solutions’ because we believe great product experience can be built by a design consistency through which we bind suitable UI modules with predictable and distinguishable actions.

10 Golden Rules of UX Design

10 Golden Rules of UX Design

User experience (UX) design has got a simple job; to focus on the smooth interactivity of user and application or the website while making it accessible and simple at the same time. In order for it to serve the purpose, knowing the rules of UX design is imperative.

Here are the golden rules of an efficient UX Design:
1.Allow users to navigate easily via shortcuts
2.Make it familiar, simple and accessible
3. Build strong visual hierarchy 
4. Aesthetic and minimalist design is a must
5. Be purposeful in the page layout
6. Choose colours and fonts strategically
7. Offer help. For example- chatbots
8. Place the user in control
9. Reduce user’s memory load
10. Strive for consistency and prevent errors

Following these rules, you will gain a good foundation for creating a good and efficient UX design. If you need assistance, Reach out to us for consultation today. 

#uxdesign #graphicdesign #branding #appdevelopment #webdevelopment