Advertising design is the combination of marketing and design. Design holds a great significance as design is the approach that makes an advertisement unique, attention-grabbing, direct in communication and further leading the viewers in taking specific action.
Studies have shown how people tend to remember images better than they do words. A strong advertising design holds the power to let consumers take that specific call to action and further influence their purchasing decision. Here are few tips that one should follow while creating ads
1. Know your target audience and design accordingly
2. Be consistent with the message
3. Create emotion
4. Be organised, direct, clear and to the point with the message
Few principles of advertising design include:
1. Balancing with right alignment
2. Emphasise patterns and repetition
3. Customise graphics
4. Usage of vibrant colours
5. Leading a call to action
If you need assistance designing your advertisements, we’re right here for you. Contact us today for a quick consultation.
We may not judge a book by its cover but we definitely do judge products by their packaging design. From reflecting the product’s quality to being a crowd puller, packaging design can be a powerful marketing tool.
Products with good packaging design tend to draw the attention of consumers more than poorly designed products and consumers look for nothing but simplicity and creativity in the packaging, something that’s standing apart, something that is simple yet so appealing, something that’s information is found quickly. All of these factors add up to the decision to finally purchase the item.
Product packaging purpose is no more limited to conserving the item. The objective goes beyond. It also includes communication with consumers, building a marketing strategy and enhancing sales. Hence packaging design is the most important element and one has to ensure it is taken care of as much as the product itself.
Wrapping it up:
Consider ‘Vivifive Solutions’ because we research and develop a creative strategic design that not only reflects the product’s quality but also its personality which further correlates with increased sales.
Digital Marketing; over years, has proven to be the game changer for businesses when done consistently. Making the best use of it is no more optional in today’s digital world. With online marketing one can reach global audience and stay connected with their audience and customers.
Here are 7 Digital marketing tips that are a game changer
1. Know your target audience
2.Have a strong social media presence and an effective strategy
3.Provide quality content; Content that answers viewers questions4.Be excellent at designing
4.Be excellent at designing
5.Closely monitor your analytics
6. Ensure that your website is mobile friendly
7.Develop email marketing
Bonus point: Be consistent with what you do.
Stay a step ahead by following these tips with consistency and if you need assistance, consider ‘Vivifive Solutions’ because we at ‘Vivifive Solutions’ understand the role of Digital marketing and how crucial it is in the growth of the business.